If you ever find yourself stressed about losing access to your merchant account on ETSY, Amazon Seller, eBay or these days TikTok Shop, it might be time to dust off the shelves of your virtual shop.
With direct-to-customer sales increasing year on year, and the steep competition on third party marketplaces, it’s important to continue building your own website.
One of the key components of ranking well in search engines such as Google, Bing or Yahoo is via high-quality, engaging, and optimized content optimized for search.
This might seem a daunting task, and you might say, ‘But hey, I heard SEO is dead?’
Yes, we have all heard this phrase now for the past 20-years, but alas, SEO is still with us and most likely will be for a very long time.
The reason is very straightforward, you just can’t sell something if you don’t accurately describe it to people. And we describe things on the internet via content. This content is in the form of the written word, the images we use, and so on.
When dabbling in SEO, and you find yourself head over heels, it might be time to call in the services of a wizard of the SEO website content writing kind. 🙂
Here are the top 10 reasons to hire an expert SEO website content writer instead of doing it yourself:
10 – Expert Keyword Research
Keyword research is the cornerstone of SEO. An expert writer knows how to conduct comprehensive SEO keyword research to find terms that your target audience is searching for, ensuring your content appears in search engine results pages (SERPs).
9 – SEO Optimization
Beyond just keywords, SEO encompasses a variety of elements including meta descriptions, title tags, and heading use. An experienced SEO website content writer understands how to optimize all these elements to boost your website’s SEO.
8 – Quality Content Creation
The internet is saturated with content, but quality always stands out. An expert writer crafts high-quality content that is informative, engaging, and tailored to your audience’s needs.
7 – Brand Voice Consistency
Maintaining a consistent brand voice across all your content strengthens your brand identity. An expert content writer can adapt to and consistently convey your brand’s voice, making your website more memorable to visitors.
6 – User Experience Enhancement
User experience is a critical factor in SEO rankings. Professional writers ensure that your content is easy to read, well-structured, and provides value, significantly improving the overall user experience of your website.
5 – Increased Engagement
Engaging content leads to lower bounce rates and higher time spent on your website. Expert writers know how to create compelling content that captures and retains the audience’s attention.
4- Content Strategy Development
An expert SEO writer contributes more than just individual pieces of content. They can help develop a comprehensive content strategy that aligns with your business goals, ensuring a cohesive and purposeful approach to content creation.
3 – Competitive Advantage
High-quality, optimized content can give you a competitive edge. An expert writer can produce content that not only ranks well but also establishes your website as an authority in your niche.
2 – Staying Up-to-Date with SEO Trends
SEO is ever-evolving. If you are not an SEO expert and emersed in the industry, you might get out of touch.
Professional SEO writers stay on top of the latest trends and algorithm updates to ensure your content remains relevant and effective.
1 – Increased Conversion Rates
The ultimate goal of your website is likely to convert visitors into customers.
Expert writers create call-to-action (CTA) strategies and persuasive content that drives conversions.
Good SEO overall, often helps to sell more.
Investing in an expert SEO website content writer is an investment in your business’ success.
Better content on your website means enhancing your search engine rankings to improving user engagement and conversion rates.
The benefits are clear.